Advertising

A Socialite's Life is a online gossip magazine - updated every weekday. The site is a blend of gossip, Hollywood, fashion, entertainment, media, and snarky comments that leaves readers wanting more. Think People magazine with an attitude.
A Socialite's Life has been sponsored by such esteemed advertisers such as Bravo, E! Entertainment Television, Ford Motors, Harper Collins, Sony Pictures Classics, MTV, McDonald's, Speedo, Focus Features, CBS, Lion's Gate Entertainment, DirectTV, Procter & Gamble, Arista, Random House, MGM, PETA, and the Discovery Channel just to name a few.

Readership: A Socialite's Life's readers are media-savvy women and men. The readership of A Socialite's Life has increased dramatically since the site's debut in August of 2003. The site averages over 3,000,000 visitors a month, and over 9,000,000 page views a month.
A Socialite's Life has been featured in Page Six, BBC, Washington Post, NY Metro, VH1, Chicago Tribune, MSNBC, NY Daily News, Oxygen, USAToday.com, and The Village Voice.

Demographics (taken from an online survey of readers):

Age: The majority are 26-35 years-old.
Income: Over 60% earn more than $50K annually, Of that 60%, 30% earn more than $100K annually.
Education: Over 65% are college graduates.
Location: Over 90% are U.S. readers.
Travel: Over 80% of readers have purchased airline tickets online, Hotel Reservations (>62%).
Media Purchased Online: CD's (>65%), Books (>80%), DVD's (>50%), Movie Tickets (>70%).
Other Online Purchases: Beauty products (>60%), Clothing (>80%).

78% of A Socialite's Life's surveyed readers said that the site influences them in regards to purchasing from advertisements on the site, or mentions in posts on A Socialite's Life.

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