CBS News talks about Heidi Klum's new bra:
Klum visited The Early Show to talk about her new project, which involves a line of bras named after her nickname in the business, "The Body." "This is the new Victoria Secret bra they just came out with and they called it 'The Body,' which was one of my nicknames that I started having when I started work with Victoria's Secret, which was a huge honor for me," says Klum. "Now it's a big honor having a bra named after my nickname that people know in the business, 'The Body.' And this is probably one bra that every woman wants to have because it is so comfortable. It comes eight different colors, it has no seams, no stitches. It is not the super sexy, lacy bra, but this is something functional that you want to have every day that is super comfortable and just great."
I'd love to have a bra named after me, but I don't know how successful "The Nose" would be on the women's underwear market.
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CKDexter-Haven
Elle was also called the BODY in her time. Heidi isn't the first to garner that moniker, and she won't be the last.
HelenSparkles
Elle is still 'The Body' Heidi needs re-branding!
Me
Another gimic for the exes. to get rich.