Matthew McConaughey Beats His Meat

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Good ole' boy and new dad Matthew McConaughey will be the new voiceover dude for the National Cattleman's Beef Association ads. Get him, PETA!

Matty's going to do voiceovers with his top off (does he own a shirt?) and slather BBQ sauce all over his manpecs to get him in the mood.

"You see those hickory smoke signals?" McConaughey says in the ad, between puffs on his hookah. "That's a sure sign it's grilling season in the land of lean beef."

"We are certain once consumers hear it, they will recognize the new voice for its endearing quality and it will reinforce their passion for beef and the protein body benefits it provides," the unfortunately named beef spokeswoman Meghan Pusey says. Pussy for beef!

And yeah, PETA had something to say.

"We're sure that you'd run screaming from any future offer from the meat industry if you took one look at the cows hung up by one leg, thrashing in pain and fear before having their throats slit, all of this taking place in front of other animals," PETA says.

It's shocking that that description isn't deterring me from prime rib. Americans are ugly.

Check out all 20 photos of Matthew McConaughey in the gallery!


Photo Credit: WENN
Website: www.photo.wenn.com

6 Comments

Beeeeeeeef Baby!!! thats whats for dinner.....lol

July 16, 2008 12:25 PM

Amereicans are ugly? they eat beef all over the world you dumb a$$!

BEEEEEEEEF!

July 16, 2008 12:26 PM

Amereicans are ugly? they eat beef all over the world you dumb a$$!

BEEEEEEEEF!

July 16, 2008 12:38 PM

it's ok(ish) to eat beef, it's gross, and slovenly, and pathetic to not push to beef industry into more humane treatment, and slaughter, of farm animals.

July 16, 2008 2:58 PM

Impose HUGE fines for inhumane slaughter of farm animals. Do NOT harrass me for craving my flat iron steak, PETA! Yeah. That's what I be talkin' 'bout, don't be condescendin' me, man.

I saw those cows on E r o t i c E d i b l e s . c o m. They were looking for love with their fellow bovines. They sure looked tasty...

(yes. that was the joke.)

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