Microsoft has brought the comedian on board for their new ad campaign. In an attempt to jazz up its image Microsoft has enlisted Seinfeld to battle the Apple ads that personify PCs as a stuffy old man in contrast with the young, cool hipster Justin Long, who represents Mac computers.
I know what you're thinking, "How are they going to out 'hipster' the Apple computer company?" It's very simple--bring back the bee costume.
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skrpune says:
Oh yeah, using an essentially has-been comic who's past his career prime to show you're not a has-been software company past its prime is SO going to work!!
I have a love-hate relationship with Microsoft and believe that while those Mac-vs-PC ads are mildly entertaining, they have done irreparable and irresponsible harm to MS's image (oodles of misinformation and fact omissions). And this ain't gonna help matters much, it will just be more fodder for the Mac camp!